Primer on the stats and terminology of online marketing
Consumed => "How to Decode Website Metrics to Pump Up Your Online Marketing" by John D. Leavy on Entrepreneur.
View ArticleGood measuring won’t save bad design
Consumed => "Email Marketing: Campaign Analysis, Metrics, Best Practices" by Avinash Kaushik on Occam's Razor.
View ArticleThe state of email newsletter art (at least to some)
Consumed => "Responsys: Email Design Look Book 2011" on Responsys.
View ArticleWordPress and email blast templates
Answered => "Is there a WorPress plugin to generate a newsletter from blog posts?" on Quora.
View ArticleWeb Analytics (An Hour A Day) – Chapter 9 by Avinash Kaushik
Consumed => "Web Analytics (An Hour A Day) - Chapter 9 (Month 4: Measuring Email and Multichannel Marketing)" by Avinash Kaushik.
View ArticleEmail marketing is not dead
Answered => "Email: What factors improve the chance that you read an email?" on Quora.
View ArticleMake it relevant. Keep it timely. Don’t be a pest. Duh?
Consumed => "Taste Test" by Zak Stambor on Internet Retailer.
View ArticleImproving email response rates
Answered => "How can one reduce the chances of their emails being ignored?" on Quora.
View ArticleYahoo! Marketing Dashboard for Small Business
FYI => Yahoo! Marketing Dashboard for Small Business
View ArticleThe BuzzFeed Guide to Better eMail Marketing
Consumed => "8 Reasons Why BuzzFeed’s Emails Could Change Everything" by Dan Oshinsky on Campaign Monitor.
View Article